GOLFAMORE GROUP LAUNCHES CUSTOMER CLUB - CLUB19

Now customers of Golfamore (formerly Golfhäftet), Out-of-Bounds, OnTee, and MatchPlay can earn points on their purchases. Golfmore Group is launching a joint customer club, Club19, for the companies in its portfolio. Regardless of which of these companies the customer buys from, the points will be accumulated under a single customer club profile.

"As Europe's largest golf network, creating a customer club was a natural step. Now, over 300,000 golfers can start earning points when they purchase something from our portfolio companies," says Johan Markus, Chief Marketing Officer at Golfamore Group.

The customer club consists of three point levels: Par, Birdie, and Eagle. Each level offers a range of different benefits and rewards. Examples of benefits include priority access to sales, tailored offers, high discounts, and waived fees for competitions.

"We want to offer the best customer club for golfers, and today's launch is a first step, a 1.0 version, and we will continue to rapidly develop Club19 and add really great benefits," concludes Johan Markus.

For partners of the companies within the Golfamore Group, golf clubs, and other collaborative partners, the customer club also provides an opportunity to reach a broader target audience than before. Partners will be given the opportunity to add offers, benefits, etc., to the club's members.